The study of the business cycle examines changes in the economic activity of enterprises and changes of the economic indicators as well. The basic economic indicators are GDP, GNP, investment, consumption, unemployment rate and inflation.

The study of the economic activity of enterprises also includes the following factors affecting the economic situation: demand, supply, employment, export orders in hand, production, enterprise financial standing, stocks, prices, exploitation of the productive capacity and obstacles to do business. These elements are helpful in outlining the actual financial standing of the economy.

The economic trend reflects the cyclical nature of the economic processes, where some fluctuations occur. They can be categorized as:

  • trends - long-term changes,
  • business cycle fluctuations - changes in the economic activity that repeat regularly,
  • seasonal fluctuations - changes that occur within the calendar year,
  • random fluctuations - random or casual changes.

The research of the business cycle and performance of the enterprise:

  • studies the characteristics and trends of the markets,
  • analyzes market share,
  • analyzes competition,
  • analyzes and examines the functioning of the company's employees,
  • audits marketing of the company.

Research of the business cycle and functioning of the enterprise are characterized by a particular market. It helps to decide about the investment or further activities of the company on the market.